How College Football Programs Are Valued
Team net worth is typically based on revenue from media rights, ticket sales, and merchandise, minus operating expenses. In 2011, major programs generated tens of millions in annual revenue, with large stadiums and TV contracts driving value.
Top Valued Programs Around 2011
Schools such as Texas, Michigan, and Notre Dame were often cited among the most valuable football programs. Texas reported strong revenue from its Longhorn Network deal, while Michigan benefited from a large fan base and historic brand.
Revenue Sources and Financial Impact
Television rights, especially with major conferences, formed a large share of program income. Concessions, apparel deals, and ticket sales added to revenue, while costs for coaches, facilities, and scholarships affected overall net worth. For detailed conference financial data, see the NCAA Financial Reports.
