When Is National Burrito Day
National Burrito Day 2019 took place on the first Thursday of April, which was April 4, 2019. The observance is held annually on that day in the United States and is tied to Mexican cuisine and fast-casual dining trends.
History of National Burrito Day
The day is part of a broader set of food holidays promoted by brands and restaurants to drive sales and customer traffic. Burritos gained popularity in the U.S. during the late 20th century, and National Burrito Day became a marketing occasion for chains and local shops to highlight burrito menus and promotions.
How Restaurants Celebrated in 2019
In 2019, many national and regional restaurant chains offered discounts, limited-time burrito varieties, and combo deals. Some establishments partnered with food delivery services to reach more customers. The event also generated social media activity and online discussions about favorite burrito styles and fillings.
For background on burrito history and regional styles, see this Britannica overview.
