Who Owns Rhode Beauty
Rhode Beauty is owned by Rhode, LLC, the company founded by Hailey Bieber. The brand operates as an independent clean beauty label under her leadership, with production and distribution handled through established partners in the cosmetics industry.
Founding and Brand Background
Hailey Bieber launched Rhode in 2022 with a focus on inclusive shade ranges and minimalist packaging. The brand quickly gained attention for its skincare-inspired makeup approach and direct-to-consumer model.
Investors and Business Structure
Rhode is privately held and has received funding from venture capital firms and private investors. Details about the company's ownership structure are limited, but reports indicate backing from entities experienced in beauty and consumer brands. For more information on Rhode's early funding and business model, see this overview from a business news source: Rhode Beauty launch details.
